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Zippo


Challenge
Create an app that will boost traffic to Paper Magazine's website
Insight
Often times when watching a movie we ask ourselves "Where have I seen this guy before?" Next thing you know you have 20 tabs open on your phone from IMDB to Instagram and have entered a pop culture rabbit hole
Idea
A fast and efficient way to identify pop culture stars and build your rabbit hole

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WHETHER YOU'RE A POP CULTURE
JUNKIE OR POP CULTURE CURIOUS
Paper Magazine takes away all the boring searches, tedious articles, and sketchy blogs. Handing you the juiciest pop culture content in a user-friendly, real-intuitive way.





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